Operations Update – store number nine opens
DP Poland PLC (“DP Poland”)
Ninth store opening
DP Poland is pleased to announce the opening of its ninth store in Warsaw.
DP Poland’s ninth store opens today in a suburb of Warsaw, west of the city centre. Pruszkow is an affluent commuter suburb and the ninth store is located in the shopping area on a busy road opposite the popular park.
Peter Shaw, Chief Executive of DP Poland, said:
“We are now expanding our reach west of the city into Pruszkow, a suburb with over ninety thousand households. Within easy reach of the city centre Pruszkow allows us to extend our brand franchise in an affluent neighbourhood with the potential of supporting a number of stores in the future. We now have stores in inner city mixed residential and commercial, central business district and suburban locations and our store teams are building sales according to the specific needs and motivations of their customers. In this context I am particularly pleased that the value of the average transaction is growing significantly across all stores and that a significant proportion of customers are buying more than once a month, reflecting their willingness to pay for great quality and speed of service.
I am also pleased to confirm that the store teams are being recruited and trained for the three store openings in December, to hit our target of 12 store openings in 2011. Our steeply building sales reflect this concentrated store opening programme.”
24 November 2011
- 020 3393 6854DP Poland PLC
- Peter Shaw, Chief Executive
- 020 7457 2020 College Hill
- Matthew Smallwood
- Justine Warren
- 020 7107 8000 Seymour Pierce
- Jeremy Porter / Guy Peters – Corporate Finance
Notes to editors
DP Poland is the owner of the exclusive rights to develop and operate Domino’s Pizza stores in Poland, through its wholly owned subsidiary DP Polska SA.